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For Immediate Release August 30, 1997
Contacts: Tamara Richter (410) 366-VEGE
Debra Wasserman (410) 366-8343



CONVENIENTLY VEGAN

TURN PACKAGED FOODS INTO DELICIOUS VEGETARIAN DISHES

Using 150 healthy recipes, Conveniently Vegan teaches shoppers how to prepare meals with all the new natural foods products found in stores today.

Debra Wasserman states, "The idea for this book came to me as a result of several encounters I had with shoppers at my local supermarket and natural foods store. It seemed almost every time I went grocery shopping a customer or two would notice me grabbing items such as bulgur, couscous, bok choy, mangos, or acorn squash. Next the individual(s) would question me as to how I prepared the item(s). I offered suggestions and soon others became interested in our conversation."

"I quickly realized consumers now had access to a wide variety of natural foods in almost any store they shopped; however, little, if any instruction on how to cook those products was offered. Conveniently Vegan helps fill this gap."

So often people used to say they would love to eat more meatless meals, but it's too difficult. Fortunately, this perception is rapidly being torn apart. Natural foods manufacturers have responded to the demand by offering a wide variety of convenience foods. In the meat section of the store, you may be surprised to find fat-free vegetarian hot dogs situated between all the meat hot dogs. On other shelves you will see grains such as barley, quinoa, and basmati rice. Even soy or rice milk may appear in the refrigerator case or on the shelf mixed in among the evaporated milks.

Conveniently Vegan offers definitions of the natural foods products and new produce items found in grocery stores today. Secondly, menu suggestions are given for breakfast, lunch, and dinner. Next you will find 150 vegan recipes with nutritional analysis using packaged natural foods along with fresh fruit, vegetables, and herbs. What a great way to meet the United States Dietary Guidelines which call for 6-11 servings of grains each day and 3-5 servings from the vegetable group.

Conveniently Vegan explores creative ideas for old favorites including Quick Sloppy Joes, Potato Salad, 'Hot Dogs' and Beans, Lasagna, Bread Pudding and Chocolate Pie.

Add a variety of fresh fruits and vegetables to your diet with Mango Dressing, Asparagus with Dried Fruit, Cauliflower Curry, Sautéed Portabello Mushrooms, and Orange Sweet Potato Soup.

Discover how to use natural foods products in dishes such as Black Bean and Corn Chowder, Bulgur and Tomato Soup, Basmati Rice Burgers, Mexican Noodle Casserole, Tofu Cutlets, and Spicy Mandarin Chickpeas.

Debra Wasserman, author of Conveniently Vegan, is managing editor of Vegetarian Journal. She previously wrote Simply Vegan, which has sold over 55,000 copies. Her other books include The Lowfat Jewish Vegetarian Cookbook and Meatless Meals for Working People.

The Vegetarian Resource Group is a non-profit organization which educates the public about vegetarian (no meat, fish, and fowl) and vegan diets. A vegan is a vegetarian who does not use any animal products such as dairy or eggs. For more information, send a self addressed stamped envelope to The Vegetarian Resource Group, P.O. Box 1463, Baltimore, MD 212103. Web site is www.vrg.org

To order the 208-page Conveniently Vegan, send $15 to The Vegetarian Resource Group, P.O. Box 1463, Baltimore, MD 21203. Or call (410) 366-8343. E-mail to [email protected] or order directly from this web site.





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Last Updated
September 20, 1997

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